Scaling Talent Acquisition for Coursera

Client: Coursera

Coursera – A leading online learning platform with a global presence, offering world-class education to over 162 million learners worldwide.

The Problem

As Coursera expanded its operations across North America, India, and other global markets, it faced several hiring challenges:

• High Volume Hiring:
  The need to fill over 100 critical roles in technology, product, sales, marketing, and people operations.
  
• Diverse Geographies:
  Hiring required expertise across North America, India, and LATAM, each with distinct candidate expectations and compliance requirements.
• Time Constraints:
  Coursera needed to scale quickly to meet aggressive timelines for product launches and market growth.
• Lack of Bandwidth:
  The internal recruitment team was overwhelmed, requiring additional support to manage sourcing, screening, and engagement.

The Solution

Coursera partnered with RPO AI to address these challenges and streamline their talent acquisition strategy.

• Dedicated Talent Team:
  RPO AI deployed an embedded team of experienced recruiters specializing in tech, product, sales, and marketing roles. This team became an extension of Coursera’s internal HR team, aligning closely with their culture and hiring standards.
• AI-Powered Sourcing:
  Leveraging RPO AI’s proprietary technology, the recruiting team:
• Customized Recruitment Strategy
  RPO AI developed a tailored recruitment plan for each region, addressing local hiring norms, market trends, and compliance requirements.
• End-to-End Support:
  The RPO AI team managed the entire hiring lifecycle, including:
• Accountability and Reporting:
  Weekly KPI reports ensured transparency and allowed Coursera to track progress, making adjustments as needed to meet their hiring goals.

The Results

RPO AI delivered exceptional results for Coursera:

• 100+ Roles Filled:
  Successfully placed candidates across multiple departments, including tech, product, sales, marketing, and people operations.
• Faster Time-to-Hire:
  Reduced average time-to-hire by 30%, enabling Coursera to meet tight deadlines for product launches and market entry.
• Global Reach:
  Built a talent pipeline across North America, India, and LATAM, helping Coursera establish a strong presence in key markets.
• Cost Savings:
  Reduced recruitment costs through efficient sourcing and streamlined processes.
• High-Quality Hires:
  Delivered candidates who were a perfect cultural and technical fit, ensuring long-term retention.